Marketing Specialist

— Plan and run marketing activities based on company and sales goals. — Research target markets, industries, companies and potential customers. — Create and manage content for LinkedIn and other relevant channels. — Prepare case studies, success stories, presentations, one-pagers and other materials for Sales. — Support LinkedIn and outbound campaigns with content, research and ideas. — Manage and update website content and landing pages. — Test new channels, content formats and marketing ideas.

— 1+ years of hands-on experience in IT outsourcing marketing . — Proven exposure to marketing for international markets (US / EU). — Experience managing LinkedIn activities and creating engaging content for a B2B audience. — Solid research skills with the ability to analyze target industries, companies, and ideal customer profiles (ICPs). — Hands-on ability to create various content assets: LinkedIn posts, blog articles, case studies, one-pagers, and sales presentations. — Basic experience with email marketing campaigns or newsletter setups (or ability to pick it up immediately). — Ability to collaborate effectively with Sales / Business Development to understand their collateral and lead gen needs. — Proactive mindset with a high degree of self-organization, being able to take tasks from brief to completion.