- Web Development
- WordPress Plugin Integration
- WordPress Theme Development
- Third-Party Integrations
Mediche
Configurable website theme builder for healthcare companies
Mediche is a configurable and feature-rich WordPress theme customized to the demands of companies from the healthcare sector.
Industry
HealthcareHeadquarters
US
Services we provided
About the client
Points Group is a healthcare marketing & publishing company specializing in a wide range of services for the healthcare sector, such as digital marketing, content services, website development, and tech solutions. The company offers many digital products to healthcare organizations and, in particular, private practices. A healthcare management system called TriageTrak, which our team developed earlier, is one of their core products. Later on, an idea emerged to develop one more product — a WordPress theme tailored to the needs of healthcare websites.
Challenge
The project’s goal was to create a premium WordPress theme, integrated with TriageTrak, another company’s product. It had to be feature-rich, and at the same time, flexible enough. Besides, our team needed to build an API and plugin to enable the integration with the end-customers’ websites. One of the most challenging parts was to build an import system for demo content and import data from the TriageTrak API.
Solution
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Agile Development Approach
The project strategy was structured around a two-stage development approach, strategically designed to optimize results and ensure efficiency. Each stage was meticulously planned to facilitate seamless integration and customization.
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Back-End Development and Integration
In the initial stage, our primary focus was on establishing a robust backend infrastructure for the Mediche WordPress theme. This involved seamless integration with essential plugins, including WPBakery, SliderRevolution, and Ninja Forms. Furthermore, we laid the groundwork for the theme's core functionality by creating a solid theme structure and framework.
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WordPress Theme Development
The primary objective was to create visually customizable content tailored to the distinct requirements of diverse healthcare specialties. This encompassed intricate front-end development, meticulous UI design, and the implementation of a sophisticated import system for demo content.
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WordPress Theme Custom Elements
To augment the theme's adaptability, we embarked on the creation of nearly 50 customizable elements specifically designed for WPBakery Page Builder. These elements were built to be intuitive, ensuring users could effortlessly tailor their websites to their unique preferences and brand identity.
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WordPress Theme Settings Section
Central to the solution was the development of a comprehensive theme settings section. This innovative feature offered users unparalleled control over their website's behavior and presentation. From animation and search functionality to page layout and sidebars, every detail could be customized to meet the specific needs of healthcare organizations.
Features delivered
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Core Theme Functionality
Developed the basic architecture of the theme focused on the needs of healthcare companies.
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Fully Responsive Design
Ensured the theme adapts seamlessly to different device screen sizes, offering optimal user experience across devices.
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Demo Content Import Functionality
Enabled users to readily import demo content and get started with building their website.
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Integration with Plugins
Integrated with WPBakery for easy content management, Ninja Forms for form creation, and Revolution Slider for displaying content in creative slider formats.
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Integration with TriageTrak
Facilitated seamless interaction with TriageTrak for real-time monitoring of doctors and clinics.
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Advanced Page Elements
In this project, we added various advanced page elements to improve the user experience and functionality of the website. Titles and columns enhance the structure while info lists and accordions simplify content presentation. Tabs and cards have been integrated for easier navigation. We added interactive features like buttons and separators for better readability, alongside visually compelling elements like drop caps and highlights. A pricing table provides clear cost breakdowns, and data is displayed engagingly via progress bars and pie charts. Dynamic elements such as counters, testimonials, and tips enrich the site's interactivity. Furthermore, we focused on making key information accessible, simplifying the search for doctors, clinics, and detailed doctor profiles.
Key results and business value
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Time Efficiency
By offering the Mediche WordPress theme, the project resolved the arduous process of custom website development for each healthcare client. This streamlined approach enabled Points Group to swiftly address their customers' demands.
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Enhanced Customization
The introduction of Mediche's extensive library of customizable elements empowered healthcare organizations to curate their websites according to their specialty's requirements. This personalization resulted in captivating and engaging online experiences.
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Seamless Integration
Our developed API and plugin facilitated the seamless integration of the Mediche theme with diverse clients' websites. This integration ensured consistent user experiences across various platforms.
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Revenue Growth
The launch of Mediche opened up a new revenue stream for Points Group. By providing a premium WordPress theme exclusively designed for the healthcare sector, the company tapped into a market niche, fostering revenue expansion.