Glyde

Currency exchange platform for SMEs

ElifTech collaborated with Glyde, a FinTech startup, to create a user-friendly online currency exchange platform. The platform aimed to provide end-to-end FX automation for SMEs engaged in international trading, reducing the risks associated with traditional currency brokers and offering online payment solutions. Additionally, it sought to make corporate foreign exchange accessible to businesses involved in importing and exporting.

The project aimed to build a currency exchange platform as a cutting-edge and user-friendly solution for SMEs and businesses engaged in international trade.

Industry

FinTech
Headquarters

UK
Website

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Services we provided

Web Development
UX Design
Responsive Design
Performance Optimization

About the client

Glyde, founded by two visionary brothers, Ellis and Nathan, is a dynamic FinTech company renowned for its innovative solutions in the currency exchange industry. Glyde was not their first venture in the FinTech sector; Ellis and Nathan had established several interconnected FinTech companies before embarking on this project. Founded with a vision of simplifying international financial transactions, Glyde aims to deliver cutting-edge financial technology services. With a track record of success and a portfolio of interconnected FinTech ventures, Glyde has established itself as a prominent player in the financial technology sector.

Challenge

The primary challenge revolved around creating an aesthetically pleasing and interactive front-end user experience that was easy for customers to navigate and understand. ElifTech had to understand and meet the expectations of end-users who would use Glyde platform for international currency exchange. This involved not only creating a user-friendly interface but also ensuring that it met the functional and usability requirements of SMEs and businesses engaged in international trade.

Solution

Front-End Development

ElifTech focused on front-end development, delivering a user-friendly, interactive interface with intuitive navigation and a clear menu so users can quickly find features and services.
User-Centric Design

We built a user-centric front end tailored to SMEs and global currency traders, pairing intuitive navigation with modern, brand-aligned visuals to drive engagement and keep the platform visually compelling.
Data Visualization and Interactive Elements

We implemented interactive elements throughout the interface. Users could interact with charts, graphs, and data inputs, enabling them to visualize exchange rate information and make informed decisions.
Responsive Design

Recognizing the importance of accessibility, we ensured that the front-end interface was responsive, adapting seamlessly to various screen sizes and devices. This responsiveness enhanced the user experience across desktops, tablets, and mobile devices.
Modularity

The front-end development approach adopted a modular structure, allowing for easy integration of new features and updates. This modularity ensured that future enhancements could be seamlessly incorporated without disrupting the user experience.
Performance Optimization

The team implemented performance optimization techniques, ensuring that the front-end interface loaded quickly and responded promptly to user interactions. This contributed to a smooth and efficient user experience.

Features delivered

Modularity

The development approach allowed for modularity, ensuring that future enhancements and changes could be incorporated seamlessly.
Interactive Elements

The team introduced interactive chart rate inputs using lightweight charts, making it easier for users to understand and engage with exchange rate information.
Data Management

The platform incorporated data exports from tables, paginated tables with sorting capabilities, and the ability to view tables in full-screen mode, enhancing data accessibility and usability.
Forms and Validation

Multi-step validated forms were integrated into the platform to streamline user inputs and data submission.
Data Optimization

Data caching and auto-refresh mechanisms were implemented to enhance the platform's performance and responsiveness.

Key results and business value

Improved User Experience

The implementation of a user-friendly front-end design made it easier for customers to interact with the platform, resulting in higher user satisfaction and engagement.
Efficient Data Management

The platform's data management features, including data exports, paginated tables, and sorting abilities, improved data accessibility and decision-making for users.
Enhanced Performance

The integration of data caching and auto-refresh mechanisms contributed to the platform's performance and responsiveness, ensuring a smooth user experience.
Business Growth

A reliable, accessible FX platform now positions Glyde to scale in FinTech. Our front-end partnership solved early UX challenges, delivered clear business value, and set them up for sustained growth.